*Excuse Typos – I tend to write show notes during editing*Shane McCarthy is chief marketing officer for military social media platform Sandboxx. He is originally from Kerry but is now based in the US. I first met Shane in 2011/12 when he was running a student board for [email protected] and knew he was destined for big things.We connected in late 2019 and talked about Shane’s career and journey so far and to dive into some marketing advice, insights and tips that could be useful to you in your own business. I know I’ve taken away some good stuff from it. Hopefully you do to.A summary of key points covered is below: